Why do you need naming?
An effective name is perfectly remembered
and promotes the brand
and promotes the brand
A clear name for
the target audience
the target audience
Out of competition
Common with the brand concept
Common with the brand concept
Uniqueness
of the company
of the company
It helps a consumer faster and easier to recognize and remember your brand in the conditions of increasing information noise
Competitive
advantage
advantage
Your company becomes one step ahead of your competitors
Increased efficiency from advertising
Well developed naming helps to achieve a certain level in advertising, which increases attention among consumers and partners
High levels of awareness
Well developed naming is easy to spell and pronounce, successfully translate into English
High status
Well developed naming inspires confidence in the reliability of the company among potential partners and investors
Why do customers order
naming from us?
naming from us?
Develop options and make edits and adjustments to the completion
We provide further monitoring and follow-up
Make a preliminary analysis of the competitors and niches of the client
We have a unique design, without drains and templates
The founder of the agency is directly involved in the development
Among our customers are global companies
All the brands developed by us are still in use
We have 12 years of experience in development and over 250 companies in portfolio
What is included in the naming development
Analysis of the main market participants, competitors and potential audience
Definition of ICGS classes (International Classifier of Goods and Services) for the legal protection of the brand
Preparation of a detailed technical specification with a clear understanding of the specifics, briefing and terms of reference for the development of the brand name is an important stage
The development of name variants is the most unpredictable, interesting and creative stage of naming, which takes place in several steps
Legal verification of the trademark for purity
Primary verification of the name by registered trademark databases
Primary verification of the name by registered trademark databases
Formation of effective name criteria
The conclusions obtained as a result of the analytical part will help to form a number of criteria that should be followed in the development process
The conclusions obtained as a result of the analytical part will help to form a number of criteria that should be followed in the development process
Preparation for the presentation of brand naming
Developed names that have passed all stages of verification and have no obstacles to trademark registration are provided to the customer's choice
And the naming approval stage
Developed names that have passed all stages of verification and have no obstacles to trademark registration are provided to the customer's choice
And the naming approval stage
Legal support Trademark registration is a complex process with its own characteristics, which may require assistance. Comprehensive legal support by specialists of the KANDA branding agency
Why do market leaders choose us?
12 years of experience
Our team consists of specialists with experience of working in design more than 12 years
More than 500 projects
Completed more than 500 projects for companies that continue to apply the result of our work
5 years of working
During 5 years on the design services market, our company has established itself as a reliable partner
More than
20 cities
20 cities
We cooperate with companies from 20 cities around the world, located on three continents
Stages of work with us
You leave a request on the site
Our manager will contact you within 15 minutes and will consult you
Contract formation
At this stage we sign the contract, you make an advance and we get to work
The naming of the company
is ready
is ready
We give you the source code of the result of the work. You pay the rest for the work
Idea
Naming reflecting movement, travel. In Russian, everything starts with these words "Let's go!", "Come on, come on, come on!". There is a stir, a feeling that people are already missing something interesting in this place. Rather, don't sleep, hurry up to us! Go go go to that cafe! Go to lunch!
The name is easy to remember, made in the style of DoDo, Yahoo, Google.
The name is easy to remember, made in the style of DoDo, Yahoo, Google.
Idea
Win - win, win, win, winner. Go - movement, travel. Wingo! consonant with the word Bingo! - such an exclamation will mark a victory, a win. Translating this idea for a cafe, we get the metaphor of Wingo! - it's luck to find a good institution on the way, on the road. You are lucky - Wingo! To this name we offer the slogan Wingo! - "When you're lucky"
Idea
Gamp - umbrella. A symbol of protection and comfort. Gump - Forrest Gump is the hero of the film of the same name, according to the plot of the film, he ran on the roads of the USA without stopping for three years. Thus, it is a symbol of movement and travel. Run, Forest, run and come to us for a cup of excellent coffee at Gampo.
Idea
Previously, in Russia, places where you could stop by the road were called Pits. Point or Place - a place, a point on the map, a stop on your route. The place where you can relax, eat and continue your journey charged.
Answers to frequently asked questions:
Working in one stage in the startup tariff assumes that 10 working days after payment you receive a presentation with 3 name options to choose from. From them you choose one you like.
The two-stage work assumes that 10 working days after payment you will receive a presentation with 5 name options. Next, we are waiting for your comments on each option (what you liked and what you didn't), a 30% surcharge, and after 10 working days we will send you 3 more new options.
When working in three stages, you first get a presentation with 8 title options. After comments and surcharges - 4 more options, and after receiving further feedback - 3 more options.
The two-stage work assumes that 10 working days after payment you will receive a presentation with 5 name options. Next, we are waiting for your comments on each option (what you liked and what you didn't), a 30% surcharge, and after 10 working days we will send you 3 more new options.
When working in three stages, you first get a presentation with 8 title options. After comments and surcharges - 4 more options, and after receiving further feedback - 3 more options.
Developing a name or slogan is a long and time-consuming process. This is painstaking work that requires full immersion in the specifics of your business, analysis of competitors, and the use of more than 10 techniques of name formation. We are confident in the quality of our work, all options will be developed taking into account your wishes and preferences, and also checked for the possibility of registration! In addition, before starting cooperation, we recommend that you familiarize yourself with our previous works to assess whether we are on the same wavelength with you!
However, we do not work for free. If, for subjective reasons, you do not like any of the options offered at the first stage and you want to finish the work, the 70% prepayment will not be refunded.
However, we do not work for free. If, for subjective reasons, you do not like any of the options offered at the first stage and you want to finish the work, the 70% prepayment will not be refunded.
Yes, at the development stage, all names are checked by patent attorneys using the databases of registered trademarks of the Russian Federation. If it turns out that the name we propose cannot be registered, we do not include it in the final presentation, no matter how much we like it, since we offer you only those options that can be registered.
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Contacts
Russia, Ufa
85 Tsyurupa
85 Tsyurupa
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